Our 70+ mentors represent a multitude of industries and business expertise. They have all enjoyed success in their careers and are committed to giving you the support, encouragement, and tools needed to build and sustain your business.
Unless otherwise noted, all counselors can be contacted directly by email by clicking on the individual counselor's name.
Accounting, Finance, Banking
Bruce Berger, CPA, Chief financial officer and chief information officer at three major corporations, experienced in development and implementation of enterprise computer systems; as an independent consultant, worked with specialty retail chains and multi-location distributors and manufacturers. Expert in business plans, accounting, budgeting, financial analysis and IT.
Bruce Director, CPA,Accounting specialist with a major accounting firm; owner of an independent financial consulting firm; executive with a large international bank; experienced in working with both for-profit and not-for-profit businesses. Expert in business plans, budgeting, accounting, financial analysis.
Michael Goldman. CPA, Executive at a number of jewelry and apparel companies. Expert in business plans, financial analysis, banking relations, credit and collections, human resources, inventory control, budgeting, cost analysis, and general management.
Sharon Harris. A senior executive with JP Morgan Chase bank. Experienced in hands-on work with small and midsize lenders in various industries, with a focus on commercial real estate debt. Expert in bank lending and credit, assessing capital requirements for businesses, enhancing readiness for financing.
Mel Howard. Accountant experienced in banking and middle-market lending, factoring, and commercial financing, and financial projections. Expert in loan portfolio marketing, management, and financial projections.
Pia Mortensen. Executive in commercial bank, experienced in advising small/medium businesses and private clients in retail banking, business management, and leadership development. Expert in business plans, training and organizational development.
Bob Moses. CPA, Formerly a specialist in corporate taxes with Price Waterhouse and head of global corporate taxes at Sony. Expert in accounting and financial analysis for a wide range of client organizations; experienced in arranging financing for start-up businesses.
Stan Nemeroff. Former analyst and director of investment research for a leading wealth management organization. Expertise in accounting and financial analysis, familiar with a wide range of businesses/industries.
See also Harry Precourt (Non-profits); Seth Rogovin and Joel Weidman (Retail, Wholesale, Manufacturing, Distribution)
Business Management, Planning, and Organization
Tim Contado. Seasoned marketer with experience in CPG and food products.Marketing and sales executive with cinema advertising company.Expert in business management, advertising and marketing strategy, media and entertainment, and new product development.Experience in recruiting, public relations, and retail.
Lynn Diamond. Founder, president of Innovative Information Techniques, a consulting firm that offers executive coaching, organizational consulting, and training to financial institutions, corporations, and small businesses. Expert in developing training for leaders, teams, executives, managers, and support staff.
Sandy Eames. Marketing and business development executive and consultant to small-to-large medical electronics companies; active volunteer with non-profits. Expert in business model development, business plans, outbound marketing, product development, strategic alliances, and non-profits.
Kirk Imamura. President of a major NY recording studio facility; experienced in consumer electronics manufacturing and product development; active volunteer with non-profits. Expert in strategic planning, business plan development, and product planning.
Kurt Jordan. Business and IT Strategy Consultant; Expert in business modeling and planning, financial modeling and planning, strategy development, project management, joint venture planning and management, turnarounds and negotiations.
Stephen Kessler Chief financial officer, division general manager for major private and public companies in consumer packaged goods, publishing, Internet, and high-growth start-up companies. Expert in business plans development and strategic planning, information technology.
Lee Simonson. President of a sales and marketing consulting firm, senior executive of AM and FM stations in NYC; experienced in media management, sales, marketing, and product development. Expert in branding, business model development, business plans, outbound marketing, and turnarounds.
Leonard Springer. Financial consultant and negotiator, turnaround specialist for small and midsize companies; experienced in retail, manufacturing, banking, and import/export industries. Expert in business, legal, accounting, and insurance issues; restaurant management, and finance.
Marc Spurr. Founder and CEO of a municipal bond firm; chief information officer with experience in government, aerospace, and financial institutions, computer, and communications operations. Expert in sales, general business management, investment management, and technical services.
Burt Wallerstein. Executive with department stores and discount chains; owner of a sales, marketing, and sourcing agency for apparel and sundries; consultant to small wholesale and retail businesses. Expertise in new business model development, brand building, retail, strategic alliances, supply chain, licensing and importing.
Jerry Weinstein. Entrepreneur, member of multiple boards, business executive experienced in manufacturing-oriented businesses, construction products and materials, public and private corporations, and the global marketplace. Expert in managing start-ups, turnarounds, and non-profit organizations.
See also Jim Alles and Mahesh Seth (E-commerce, Internet, Information Technology), Bruce Berger and Pia Mortensen (Accounting, Finance, Banking), Diane Drey, Jerry Litner and Robert Schulman (Retail, Wholesale, Manufacturing, Distribution), Christina Grinnell (Real Estate, Construction), Judy Katz and Harry Precourt (Non-profit), Michael Snyder (Technical Services, Engineering)
E-Commerce, Information Technology, and Social Media
Jim Alles. Chief executive of an international chemical company, experienced in manufacturing and marketing of pharmaceuticals, plastic films, and polymers, as well as in technology solutions and non-profits. Expert in strategic and business planning, finance, human resources, manufacturing, e-commerce, social media, and Web strategy.
Willis Chen.Seasoned marketer experienced in technology startups, financial services, creative services and strategic planning; expert in digital marketing, social media, UX design, branding, B2B marketing, and loyalty.
Ray Lapof. Information technology consultant; experienced in e-commerce, Web site development, graphic design, functionality, incorporation structures, marketing, cost analysis, and control. Expert in business model development, intellectual property, IT and product development, computer systems analysis and design, networks, marketing, and value-added dealers.
Mahesh Seth. Founder and CEO of a firm that develops hardware and custom software for the steel and pharmaceutical industries; Internet service provider. Expert in planning, operations, finance customer service, supply-chain management, and international trade.
See also Bruce Berger (Accounting, Finance, Banking), Maurice Bretzfield and Mary Tan (Marketing, Sales, Public Relations), Stephen Kessler (Business Management, Planning, Organization)
Ivan Szanto. Chief executive of import and wholesale distribution company of hard goods and hunting and camping equipment; experienced in product development, purchasing, import/export procedures, trade, finance, and operations. Expert in international trade, business start-ups and their legal aspects, business plans, and intellectual property law.
See also Harry Dannenberg and Herb Winkler (Retail, Wholesale, Manufacturing, Distribution)
Edward Cowen.Attorney, Senior Partner of a prominent national law firm; Chairman of New York City Bar Association’s Committee on Bankruptcy and Corporate Reorganization. Expert in business law, financial restructuring, bankruptcy counseling, loan and credit transactions, and business work-out arrangements.
Lawrence I. Drath, Attorney experienced in real estate transactions including hospitality industry facilities, arbitrator resolving business disputes in commercial agreements. Expert in structuring business entities and partnership and joint venture agreements.
Fletcher Duke. Attorney for several NYC banks; experienced in finance, taxation, business turnarounds, bankruptcy, buying and selling businesses, litigation management. Expert in a wide range of businesses, including real estate.
Melvin Maiman.Attorney, arbitrator/mediator for the New York County Bar Association. Expert in general litigation, representation of retail business clients, home improvement businesses, residential and commercial real estate, preparation and review of contracts, business formation documents, bank loan documents, corporate agreements, all business operating documents.
Clarence McMaster. Attorney, certified financial planner (CFP), corporation counsel for major insurance and financial services firms. Expert in advertising, training, marketing compliance, and employee contracts agreements and contract litigation. At SCORE NYC, coordinates with pro-bono law firms.
Roland Plottel. Patent and trademark attorney, experienced in negotiations and litigations for telephones, semiconductors, cables, and fiber optics in the U.S. and abroad. At SCORE NYC, coordinates with pro-bono law firms.
Marvin Ross. Formerly senior partner in a law firm, associate director and general counsel to a federal savings and loan association; owner and operator of several real estate ventures. Expert in condominium and cooperative residential and commercial offerings.
See also Marvin Lieberman (Non-profits)
Marketing, Sales, and Public Relations
Maurice Bretzfield.Serial entrepreneur with multiple start-ups in apparel design, manufacturing, and distribution; digital marketing strategist for major U.S. and global clients and non-profits. Expert in business development and management, Internet marketing strategy and systems, and shared-value marketing initiatives.
Howard Geltzer. Owner, creative director of a PR firm; executive director and managing director of a major PR firm; faculty of NYU Stern Business School; creator of award-winning new-product introductions and communications programs for major U.S. and international corporations.
Tom Greenbaum. Marketing executive with leading consumer products companies; ran large eBay company; faculty of marketing research in NYU Stern Business School; author of six books on marketing and running a small business. Expert in marketing, marketing research, consulting and eCommerce.
Arthur Levin. Founder and President of a law firm consulting and training business; experienced in working with professional services firms on sales, marketing, profitability and administrative issues. Expert in business development and marketing strategies.
Bob Mate. Senior sales and marketing executive with extensive experience in media, new products, direct marketing, sales management. Expert in developing both business and marketing plans, growing business from the bottom up and turning around struggling brands and businesses.
AlvinRoselin. Founder and chief executive of a marketing communications company with specialty in public relations; publicity for print, radio, and TV; production of message films, including public service announcements, video news releases, infomercials, and sales films. Expert in all areas of marketing.
Charles Sobel. Owner and director of an independent market research firm; experienced in consumer, non-profit, and business-to-business marketing and advertising research and analysis. Expert in business plans and marketing strategy, branding, legal setup, outbound marketing, development of professional teams.
See also Jack Cohn, Lee Simonson and Sandy Eames (Business Management, Planning, Organization), Emery Evren, Vincenzo Gatto, Marvin Posner, Robert Schulman and Susan Shapiro (Retail, Wholesale, Manufacturing, Distribution), Christina Grinnell (Real Estate, Construction), Judy Katz (Non-profits)
Jack Cohn.Owner and producer of a TV commercial production company experienced in television production; marketing, advertising, and sales strategy and planning; Wall Street portfolio and securities analysis. Expert in business, marketing, and sales operations, strategy, and planning.
See also Kirk Imamura and Lee Simonson (Business Management, Planning, Organization)
Barbara Grumet. Dean, School of Professional Studies, CUNY Brooklyn campus; academic administrator of a community college; executive director, board president, and board member in several non-profit organizations; experienced in health and human services. Expert in business plans, start-ups, education, and training.
Judy Katz. Executive consultant on organization and operation of non-profit companies; specialist in financial services, including insurance, retail, education, and non-profit. Expert in business planning, marketing strategy, competitive positioning, and organizational development.
Marvin Lieberman. Attorney, senior executive with a non-profit professional medical education organization. Expert in health insurance, healthcare policy, and management issues.
Harry Precourt. Independent management and financial consultant; senior executive with major banking and accounting organizations. Expert in banking, business planning, workout and turnaround situations and financials for non-profits.
See also Jim Alles (E-Commerce, Internet, Information Technology), Maurice Bretzfield, Charles Sobel, and Mary Tan (Marketing, Sales, Public Relations), Bruce Director (Accounting, Finance, Banking), Sandy Eames and Jerry Weinstein (Business Management, Planning, Organization), Susan Shapiro (Retail, Wholesale, Manufacturing, Distribution)
Retail, Wholesale, Manufacturing, Distribution
Diane Drey. CEO of a New York Metro bottled-water manufacturing and distributing company, with experience and expertise in financial control, personnel, and union relations; compensation systems; accounting and bookkeeping; business model development; business plans; certifications; selecting professional staff and teams; inbound marketing; and buying and selling businesses.
Harry Dannenberg. Executive in women’s designer, better, and popular-priced footwear, retail and wholesale; experienced in developing and bringing footwear to market. Expert in shoe manufacturing, import, and distribution.
J. Vincenzo (Vince) Gatto. Owner of retail apparel stores; consultant to small men’s-apparel retailers; professor of marketing at Fashion Institute of Technology (FIT); experienced in food- and home-industry start-ups. Expert in management, development of business plans for start-ups, brandpositioning and -repositioning, marketing, and promotion.
Herb Winkler. Owner and CEO of an apparel company, experienced in manufacturing, importing, and wholesale selling of children’s, men’s, and women’s fashion and private-label clothing. Expert in department, discount, and chain-store merchandising, as well as in real estate management of co-ops and condos.
Donald Gottheimer. Founder and president of a distributor/retail chain of branded cosmetics, fragrance, and hair-care products. Expert in all aspects of starting, operating and building a successful business organization, from site selection to operations and marketing to ultimate P&L responsibility.
Jerry Litner.President of several small and midsize manufacturing companies specializing in electrical products, experienced in developing and marketing consumer electronic and industrial products. Expert in business plans for start-ups.
Marvin Posner. Executive in toy-manufacturing and -distribution company. Expert in consumer product marketing, sales, packaging, and inventory control.
Seth Rogovin. Owner and operator of retail and wholesale outlets specializing in paint, wallpaper, window treatments, and other decorating products. Expert in accounting, bookkeeping, budgeting, business plans, franchising, retail, outbound marketing, and supply chain.
Susan Shapiro.President and CEO of a major U.S.-Canada travel consortium that markets travel projects to agency clients; experienced in development of marketing materials, customer databases, and Web sites. Expert in outbound marketing, strategic alliances, sales, event planning, and public relations.
Jerome Sudnow. Owner and operator of a stationery products manufacturing firm. Expert in product development, sales, distribution, import/export, finance, sales rep development, packaging, and warehousing.
Joel Weidman. CEO of a textile firm; founder of a trading and consulting company that works with smaller companies in the textile industry; CFO of an advertising agency. Expert in all areas of finance, merchandising, and pricing.
See also Jim Alles (E-commerce, Internet, Information Technology), Burt Wallerstein (Business Management, Planning, Organization)
Real Estate, Construction
Christina W. Grinnell. Specialist in the design and construction industries. Owner of general contracting and construction management firms and specialty trade enterprises. Experienced in lean start-ups, cash management, marketing, and contract administration. Expert in developing nationally distributed, luxury niche-market products.
Bill November. Real estate and construction executive, licensed real estate broker in New York and Connecticut; experienced in developing new properties and construction of apartment houses, office buildings, and factories. Expert in lease negotiations, legal setup, business plans, and non-profits.
See also Jerry Weinstein (Business Management, Planning, Organization)
Technical Services, Engineering
Michael Snyder. Executive in electronics industry engineering and manufacturing company; experienced in operations marketing, engineering, and manufacturing. Expert in business plans, cost reductions, staffing, restructuring, product and service development, and product introductions.