WHO SHOULD ATTEND?
Small business executives or solopreneurs interested in learning how to use Instagram to promote their business/personal brand and reach their potential clients or customers. Prior experience with an Instagram Business Account or familiarity with its features is helpful but not required.
EVENT OVERVIEW
Instagram can grow your customer base and build brand loyalty, visually! That can translate into expanding your business, and attracting new customers/clients to your store or your ecommerce site.
Need to promote your business on Instagram? Want to learn its most popular features from a prominent online influencer? Learn from Felicia Lin about Instagram Stories and Reels. Discover the benefits of having an Instagram business account. During this interactive webinar, she will explore how to read your Instagram analytics and use hashtags to increase your following and promote your brand.
Ms. Lin will also live demo Instagram features during the webinar.
WHAT YOU WILL LEARN
At the end of webinar, you will have the knowledge and resources to:
- Optimize your Instagram business profile
- Know when to post on Instagram
- Improve your feed design
- Describe how to use Instagram business analytics
- List 3 ways to promote your business using Instagram Stories
- Summarize how to use hashtags for feed posts vs. Stories
- Select engagement and growth strategies to increase your followers
- Determine what works on Reels and how you might use it to promote your business
DATE AND TIME
July 28, 2022, 11am to 12:30pm Eastern Time
Duration: 1.5 hours, including Q&A
FEE
This is a paid event costing $35.
There will be no refunds for this webinar unless SCORE NYC cancels it.
FACILITATOR: JIM ALLES
Chief executive with e-commerce background and experience; expertise in computer systems and software programs, and web design specifically targeted to increase revenue. Jim is a SCORE NYC Mentor.
PRESENTER: FELICIA LIN
Felicia Lin is a social media strategist and author, who writes and speaks frequently about social media through her website and the events she organizes and hosts. She has been quoted alongside Jeff Bezos, Sir Richard Branson, Gary Vaynerchuk, and Kim Garst in 43 of the Best Social Media Marketing Quotes.
Her website, www.felicialin.com offers social media advice online. She frequently consults on the topics of social media, podcasting, and crowdfunding strategy. She is the producer and host of a long-running podcast, and has raised over $15,000 through crowdfunding for her current book project.
