DURATION: 2 hours
11am to 1pm Eastern Daylight Time
This is a paid event costing $35.
There will be no refunds for this webinar unless SCORE NYC cancels it.
Need ways to market your business when money is tight? These days, you and your customers may have fewer resources on hand to spend on marketing. There are resources out there to help you implement your marketing goals at minimal cost.
This webinar aims to share these techniques and provide a forum to share your own low-cost marketing strategies with speakers and peers via Q & As and polls. Two SCORENYC mentors--seasoned marketer Tim Contado and sales consultant Lee Simonson--will lead you through this informative session.
WHAT YOU WILL LEARN
At the end of the webinar, you will have the knowledge and resources to:
• List practical ways to increase sales without using a lot of resources
• Summarize steps to increase your visibility on social media
• Describe how to use competitive research to position yourself more favorably
• Discuss tactics and steps to proactively prospect for new clients
• Identify tools to optimize your marketing strategies
WHO SHOULD ATTEND?
Small business owners and entrepreneurs selling B2B or B2C who could benefit from a marketing “shot in the arm”.
ABOUT THE SPEAKERS
Tim Contado is a sales and marketing professional with more than 25 years of integrated marketing and sales experience in Rubbermaid, Little Tikes, Nestle, and a number of startups and private companies. Tim graduated from John Cabot University in Rome, Italy with a BBA in Marketing and he got his MBA from Vanderbilt University in Marketing. Tim has been a SCORE mentor since Sept. 2016.
Lee Simonson founded and operated two startup media companies and was President of his sales and marketing consulting firm for 14 years. VP and GM of Kiss FM and WOR AM in NYC for 8 years. Years prior, Lee was an award winning salesperson and sales manager for radio stations in Washington DC and Chicago, where he was responsible for creating and building whole sales organizations from scratch.