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Get the Message? Your Customers Might Not
Would you buy your goods from a sloppily-built building with neon advertisements slapped haphazardly over its front? Probably not — so why would you expect your customers to do the same with your social properties?
Innovation: How Fast Is Too Fast?
The drawbacks of rapid technological development don’t negate the benefits, but are still very real. We do a disservice to the public and ourselves if we don’t acknowledge their ability to hurt our customers when used too hastily.
5 Reasons Why Diversity is Crucial to Small Business Success
Diversity is the cornerstone of comprehensive and well-informed business strategies and innovations. Here are 5 reasons why small businesses should implement diversity as a necessity during the hiring process.
Four Hiring Tips for Small Businesses
Knowing when to add staff to sow the seeds of scalability can be one of the toughest challenges a small business person faces. Too soon and you jeopardize profitability. Too late and you fail to meet client demand.
4 Goal-Setting Strategies For Small Business Owners
Here are a few pieces of advice that entrepreneurs and small business owners can take in order to set goals more effectively, follow through, and ultimately develop themselves and their businesses.
4 Lessons Small Business Entrepreneurs Can Learn from Market Vendors
Market vendors are some of the most efficient small business owners in the world. Here are four essential business strategies small businesses can learn from market vendors' unique roles.
How to Leverage Blockchain for Your Small Business
Many small business owners may not realize it yet, but Bitcoin and blockchain can give your business the competitive edge needed in a challenging and changing marketplace. Take a look at how you can use these emerging technologies to your advantage.
The Most In-Demand Services of 2050
If you’re an entrepreneur playing the long game, you’d do well to look into one of these growth-ready fields. The future of humankind may well depend on it.
5 Ways Make a Deal During a Negotiation
Studies have shown that business leaders who don’t understand the art of negotiation are 60 percent less successful than those who do. These five tips can help small-business owners become expert negotiators.
How to Break Into the Real Estate Market
Breaking into the real estate market -- that is, investing in real estate -- is in many ways like starting any business. The first step is to educate yourself about the industry, think about what assets you can contribute and then decide how big a leap you want to make.
For the Best Return, Upgrade Employee Experience at Your Company
Taking care of your employees will get you the most return, and that means paying them well, providing benefits, and cultivating a culture they can thrive in.
Profitability and Growth: Two Forces in Competition, or Cooperation?
Growth over profitability? Or profitability over growth? Not only is it possible for your company to embrace both: it’s a necessity for survival.